Articles

Feb 18, 2022

Cockerell Dermatopathology: Committed to Excellence

There is an epidemic of skin cancer in the United States and Texas has one of the highest rates of incidence.

Cockerell Dermatopathology:  Committed to Excellence

Feb 1, 2022

Top PR Strategies for 2022

Now that we are coming off one of the most disruptive years in history, we should probably come to terms with the fact that we might be operating in a business environment that has been transformed for good.

Top PR Strategies for 2022

Jan 28, 2022

5 Ways to Improve the Patient Experience Through Internal Marketing

Where does the patient experience begin? While dermatologists may have a different answer to this question in today’s digital era, most will agree that one of the first patient touchpoints is with your telephone operator.

5 Ways to Improve the Patient Experience Through Internal Marketing

Dec 17, 2021

Performing Skin Biopsies: Maximizing Accuracy; Minimizing Risk

The skin biopsy is one of the most commonly performed procedures in dermatology.

Performing Skin Biopsies: Maximizing Accuracy; Minimizing Risk

Nov 8, 2021

Beware: Not All Labs are Created Equal

"There is a major epidemic of skin cancer in the world today.  In the United States alone, millions of skin cancers will be diagnosed just this year," said Clay J. Cockerell, MD of Cockerell Dermatopathology.

Beware:  Not All Labs are Created Equal